With all of the talk about digital strategy, branding, and content marketing, it can be overwhelming to know where to focus your energy in order to get your business off the ground. Competition is fierce, and there’s a never ending stream of creators with their spin on what you need to be successful.

I believe that everyone has something they were created to do, but often we settle for something else. How do you know if you’re not doing what you were made to do? We unpack 3 common ways to know if you’re misaligned with your purpose.

Purpose. We long for it. For our lives to have meaning. To be a part of something bigger than ourselves.

You’ve got a million things on your to do list, and you just added one more. You’re working nights and weekends trying to catch up. You miss your family. Often you miss special moments from your kids because you’re so preoccupied with “just more thing.”

You saw ads and marketing telling you that you need a website, so you built one. But now that you have a website, what do you DO with it? Now it's time to put that website to work! Read on for 3 reasons why a web strategy is essential.

Whether you work for a nonprofit, or a growing, local business, you need tools to measure your impact and increase awareness of your mission. Here are 5 free resources that will help you grow your business.