Your website doesn't have to be invisible. Take the guesswork out of marketing. SEO, digital marketing, and AI consulting for mission-driven businesses and nonprofits.
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Where Most People Are
You started it because there was something you had to build. A business you believed in. A congregation to gather. An idea that wouldn't leave you alone.
Nobody mentioned that you'd also need to be an SEO person. And an ads person. And now an AI person.
Here's what I actually hear, and it's almost never about keywords:
I don't know if any of this is working.
I don't know what to do next.
I'm not sure who to trust to tell me.
That's not a marketing problem. That's the weight of carrying something alone.
The organizations doing the most good are usually the worst at talking about themselves. That's not a flaw—it's part of why they're trustworthy. But it means the loudest site wins the search. Not the best one.
I don't think that's how it should work.
What's at Stake
Somebody typed “churches near me” on a Tuesday night. They were looking for exactly what you have. They found someone else.
A nonprofit sits on $10,000 a month in free Google advertising and spends $800 of it.
A business owner pays for a website for three years that has never once brought in a call.
None of it is dramatic. That's what makes it easy to live with. It just quietly costs you the people you were built to reach.
Start Where You Are
Most sites look fine and quietly lose the people already searching. Find out in 30 seconds for free, or have a real person look at the whole thing.
Start free · check it yourself, or have a real person look
Start free
Check any page of your site in 30 seconds. A free Chrome extension, one click, plain language.
Get the Chrome ExtensionMost people start hereHave a real person look
I review your whole site, write up what to fix in order, and walk you through it on a call. The report is yours. Credited toward any package.
See what's includedThen build on it
Your content, our design, live in weeks. Runs on NewCulture Studio at $195/mo, so it stays current without you doing the work.
See the packagesNeed a custom design?
An original design built around your brand, with the same Studio underneath. Only need SEO help? Coaching, local SEO, and Ad Grant pricing is on its own page.
Recent Work
Websites and apps we've built this year, across a wide range of styles. Every one is live, fast, and built to be found.
A custom church website for Fayetteville, NC with a plan-your-visit path, sermon library, and events, built to load fast and rank locally.
An artist site for Messianic electronic worship music: one home for streaming links, lyrics, and new releases.
Website, local SEO, and a live online tuner for a Goldsboro, NC guitar repair shop, taken from zero to live in seven days.
A web and mobile app that turns NOAA tide, wind, and pressure data into one fishing score for 136 coastal towns.
A local service website for a Willow Spring, NC handyman, with quote requests and service-area pages built to win nearby searches.
Marketing site for an ad-free sleep sound app, with a live in-browser player for all twelve free sounds and guides for parents.
What We Do
20+ years of building, ranking, and leading web & app platforms—put to work for your mission. From SEO, web strategy and development to content marketing and AI consulting, we can help augment your business or nonprofit.
SEO, Google Ads & Website Development (Digital Marketing)
Modern sites built for SEO, conversion, and speed from day one.
Explore Website Design & DevelopmentGet found online and grow your traffic through search engine optimization and a cohesive web strategy.
Explore SEO & Web StrategyPaid search that converts—plus Ad Grant management that puts $10k/mo of free ad spend to work for nonprofits and churches.
Explore Google Ads & Ad GrantsSEO Coaching, Marketing Coaching & Business Launch Coaching
90 minutes a month, one on one, on whatever's in front of you—SEO, ads, content, or the site itself. $295/mo, Search Insights included.
Explore CoachingSix weeks where we collaborate on your site together—fixing your SEO foundation, your content, and the conversions you're leaving on the table. One hour a week, one change at a time. $1,495 once.
Explore the IntensiveYou don't need another course. You need someone who's launched before to walk the next step with you—from stuck to launched.
Explore Launch CoachingStrategic Advisory, Fractional CMO & Fractional CTO Services
Senior technical marketing strategy and leadership for organizations between full-time hires.
Explore Fractional CMOSenior engineering leadership for platforms that have outgrown ad-hoc decisions.
Explore Fractional CTOThe decision before the work: which platform, whether to rebuild, which hire, build or buy. Technology assessments from $2,995.
Explore Strategic AdvisoryAI Consulting & Workflow Automation
Red Hat · BibleProject · NewSpring Church · Kid Lab · Mussar Center
Who You're Working With
I'm Jon. Twenty years in this—Red Hat, BibleProject, NewSpring Church, and a long list of nonprofits and congregations you've never heard of. I've taken sites from zero to hundreds of thousands of people reached through search.
But the thing people tell me about afterward is usually the conversation.
I'm not going to hand you a report full of things you can't act on. I'd rather hear what you're actually trying to build, then tell you the truth about what it will take.
Sometimes that means you don't need me yet. I'll tell you that too.
Jon works as an SEO consultant in Clayton, NC, offering SEO consulting in Raleigh, as well as Strategic Advisory across the Triangle.
The Plan
A free scan of your site. Plain language, no jargon, no pitch. You'll know where you stand in about five minutes.
One conversation. You tell me what you're building. I tell you the two or three things that will actually move it.
Not forty things. The one that matters most—worked through together, or taken off your plate entirely.
Our prices are published on this site. No proposal built to hide the number, no contract required to start, and nothing you have to nod along to without understanding.
Who We Help
We work with people at every stage—from first idea to established organization.
You have something built but traffic has stalled, your website is underperforming, or you're ready for the next level of growth.
For small business owners
You need to grow your online presence, reach more people, and build a digital strategy that actually works for your mission.
For nonprofits & ministries
You have a business idea, nonprofit vision, ministry calling, or creative project—and you need a practical plan to make it real.
Resources for entrepreneursWhat We Offer
Start with a self-paced guide or get hands-on help from our team. More resources are on the way.
A 6-week framework to validate your business idea, build a minimum viable launch, and get your first customer—without quitting your job or betting the farm. Originally launched as Turn Your Idea Into Action.
A 12-chapter beginner's guide to using AI in your small business—covering marketing, customer service, operations, starting a venture, and a 90-day habit plan. 14+ tools reviewed by use case, difficulty, and cost. Plug-and-play prompt templates. Originally launched as How to Use AI For Your Business.
Two guides, one system: How to Use AI in Your Small Business (the plain-English foundation) plus The AI Operating System (7 departments, 50 copy-and-paste prompts, a 30-day install plan). Delivered as one instant-download bundle.
A good Giving Tuesday donation page lets someone who has already decided to give finish on their phone in about a minute. Here's what makes one work, how to test yours, and a simple timeline to December 1, 2026.
Wix and Squarespace are good tools for a site that sits there. But the cost of building something custom has fallen through the floor, and the question for your website has changed: is it adapting, is it flexible, does it show up in AI search, and do you own it? Six questions to run against your own site, and what a managed platform with custom flexibility looks like now.
A touring guitar tech in Goldsboro, NC had expert tuning methods and no way to share them beyond the bench. We built a free web tuner, used SEO to connect it with people searching for specific tunings, watched clicks climb from a handful a day to dozens, and then turned the proven demand into a pro tuner app for iPhone and Android.
NewCulture has offered me many tools to help jump start my new nonprofit into a community-building venture. So so thankful for these guys!
Where This Goes
You open your analytics and you understand what you're seeing.
You know what you're doing next month, and why.
Somebody new walks in and says they found you online.
That's the whole thing. You stop guessing, and the people looking for you start finding you.
